4 Reasons Top Companies use Videos


When you are thinking of ways to expand your business, one of the best ways to do it would be to get experts to handle video production Sydney for you. A citizen spends a considerable amount of time on the Internet watching videos every day of the week so it would be wise to capitalize on this. Here are reasons the top companies in the country produce videos about them:

  • Small Budget

You won’t spend much on video production Sydney but it will help spread the word about your company to millions of people. You can even allot your budget to something else. If your video was well made, it can go viral within a few days. When that happens, your business will generate a lot of interest. There is no other marketing strategy that offers huge benefits at such a small budget.

  • Easy to Share

To get your videos viral, you must share it to your social media channels like Facebook, Twitter, and Instagram. When they are uploaded to YouTube and Vimeo, there are social media buttons there so you will be able to share it in just a few seconds as long as you are already logged on to those social media sites.

  • Viewers Stay Longer

When a person visits your site, there is a huge chance he will stay there after watching a video. However, if he finds nothing interesting there is a chance he will head over to check out your competitors and that will hurt your overall ranking.

  • Long Lasting

One good advantage of creating a video is that it can be used forever. For example, you have a narrator explaining what your products and services are on the home page of your website. It is not like ads that become useless after a short period of time.